The internet would have you believing we wear knitted-vests and spill coffee on ourselves.
In reality, it’s wine.
Numbers have been our bread, butter and love, all our lives.
But the rigidness of traditional accounting always seemed to force a mould onto the modern business world that didn’t fit. We wanted to create a space for these businesses.
Something easy, personal and transparent; challenging every business owner’s perception of how finances work, and how accountants can work for them.
We believe conversations around money are fraught, and financial literacy has become an assumed-knowledge, not an acquired one. And we get it — it’s daunting to learn something new, or ask for help when you’re running a business and running out of excuses to put yourself first.
We’ve been there and we’re here to help.
We want to encourage more people to talk about the numbers (they’re not dirty). We want you to ask the question you feel nervous to ask (it’s never silly). And we want to be by your side, helping you grow the business you want with confidence, clarity, control, (and a cheeky glass of red in hand).
Because we’re accountants… just not the ones you’re used to.
CPA QUALIFIED
The Rosé Drinker
Jaimie has 10 years experience up her sleeve as a Finance Business Partner and Management Accountant in the corporate world for a whole range of industries from Hotels to pharmaceuticals, throughout Australia, USA and Europe.
Before you ask, yes, she is the type who spreadsheets every detail of every holiday for fun and has a list for everything.
Any spare time you will find her hanging out with the little fam or listening to (nerdy) podcasts like ‘How I Built This’ and ‘Business Wars’.
Bloom Money is her 5th business launch to date (if you count a ‘dog walking’ side hustle from uni). Hopefully her passion for small business and start-ups speaks for itself.
CA QUALIFIED
Prefers a Moscato
Liv is the Tax & Compliance Enthusiast who loves making sure everything is looking 100/10 for the Tax Man.
Unsurprisingly, she was the accounting dux at uni.
A natural with numbers, Liv lives for the detail and likes to make sure everything is accounted for through clear systems and effective strategies.
Outside of excel, Liv is the girl at the cafe patting everyone’s puppy, with a caramel cap in hand.
Actual quals include working in big smoke Brissy at a mid-tier firm, learning everything about tax, tax structures, virtual CFOs and international tax.
SENIOR BOOKKEEPER
Vodka soda plz
Tori is our resident senior bookkeeper who joined the Bloom family in early 2024. With over 5 years of experience in the bookkeeping game, Tori has developed a particular expertise and passion for E-Commerce Accounting. Her attention to detail and passion for numbers make her an invaluable asset to our team.
In the mornings, you’ll find Tori enjoying her favourite skinny latte. Outside of work, Tori loves to embrace the great outdoors by going camping and spending time with her beloved dog, Mya.
Whether it’s managing complex accounts or exploring nature, Tori brings dedication and enthusiasm to everything she does.
BOOKKEEPER
Vodka soda plz
Meet Stace, our OG member who has been with us since the very beginning. She’s the ultimate multitasker, effortlessly juggling various roles within our organization. From administrative duties to marketing strategies, content director, and expertly managing our financial records, she truly is our all-rounder.
In her spare moments, Stace juggles her own thriving candle business and enjoying babycinos with her three wonderful children.
BOOKKEEPER
Sav Blanc connoisseur
Once her four children grew up and she had successfully sold her last small business, Sas (as we call her), discovered a new calling in the realm of bookkeeping. For Sas, bookkeeping is like a financial therapy session.
A devoted perfectionist, nothing brings her greater joy than seeing every single receipt impeccably uploaded within the system.
She’s a fierce, determined and enjoys long brunches and multiple coffees with friends and family.
Are you ready to level-up your numbers game?
Bloom are here to help your business gain clarity around numbers. Stick with us and you’ll be kicking financial goals in no time. Supporting you all the way.